South Korean entertainment company Modhaus has officially launched Unevermet, the first unit from their ambitious 24-member boy group Idntt, marking a significant milestone in the group's K-pop journey. The debut represents the initial step in what appears to be a strategic rollout plan for the exceptionally large idol group, with the company setting its sights on international success including the prestigious Billboard charts.
Idntt stands out in the competitive K-pop landscape due to its unprecedented size, featuring 24 members who will be organized into various smaller units for different promotional activities. This approach allows the company to showcase different musical styles and concepts while managing the logistical challenges that come with such a large roster of performers.
The launch of Unevermet as the debut unit demonstrates Modhaus's commitment to gradually introducing the members to both domestic and international audiences. By starting with a smaller unit, the company can build momentum and establish a fanbase before revealing additional members and units from the larger Idntt collective.
With Billboard success explicitly mentioned as a goal, Modhaus appears to be positioning Idntt for global expansion from the outset. This international ambition reflects the broader trend in K-pop where agencies increasingly target Western markets and major music charts as key indicators of success, following in the footsteps of groups like BTS and Stray Kids who have achieved significant Billboard achievements.
