Netflix's original animated film "KPop Demon Hunters" has achieved a groundbreaking milestone by becoming the first title in the streaming platform's history to exceed 300 million cumulative views. The record-breaking achievement represents a significant moment for both Netflix and the global entertainment industry, demonstrating the massive appeal of K-pop themed content worldwide.
According to Netflix's official blog Tudum, the film reached an impressive 314.2 million views as of Sunday, marking a historic achievement for the streaming service. This remarkable milestone was accomplished in less than three months following the film's initial release on June 20, 2025, showcasing the extraordinary pace at which viewers embraced the animated feature.
"KPop Demon Hunters" had already established itself as Netflix's most-watched film before reaching this unprecedented 300 million view threshold. The animated feature has now surpassed some of Netflix's most successful series, including the globally acclaimed "Squid Game" Season 1, which garnered 265.2 million views, and the popular supernatural series "Wednesday" Season 1, which achieved 252.1 million views.
The animated action fantasy centers around Huntrix, a fictional K-pop girl group whose three members—Rumi, Mira, and Zoey—maintain secret identities as supernatural heroes while performing on glamorous stages. The storyline combines the glittering world of K-pop entertainment with thrilling fantasy elements, creating a unique narrative that has resonated with audiences across different age groups and cultural backgrounds.
The film was produced by Sony Pictures Animation, the renowned studio behind the critically acclaimed "Spider-Man: Into the Spider-Verse," bringing high-quality animation expertise to the project. The directorial team consisted of Korean Canadian filmmaker Maggie Kang and Chris Appelhans, whose combined vision brought both cultural authenticity and international appeal to the production.
The voice cast featured prominent Korean actors, with Lee Byung-hun and Ahn Hyo-seop lending their talents to the English version of the film. Additionally, the soundtrack received contributions from members of the popular K-pop group TWICE, with Jeongyeon, Jihyo, and Chaeyoung participating in the musical elements that have become integral to the film's success.
The film's impact extended beyond viewership numbers into the music charts, with the standout track "Golden," performed by the fictional group Huntrix within the film, reaching the top of the U.S. Billboard Hot 100 on September 11. This chart success underscores the global reach and cultural influence of the film's soundtrack, further cementing its position as a cross-media phenomenon that has successfully bridged animation, music, and international entertainment markets.
